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I'm reminded of an article written by Mike Wolfe of Mikes Train House, an importer of toy trains. His company is out of business now, but a read-up on Google can give the whole story. At any rate, his concern was the same as ours; "How do we attract new participants to our game?" Well, if you look at the competing pursuits available to today's youth, shooting is something of a niche hobby. First is financial, second is access to a venue, and third is the missing mentor/teacher/coach. Financially, what 14-year-old can afford a CPA rifle? What 14-year-old has parents that would even allow such a thing in the house? Yes, there are parents that do, but they don't have the numbers that can bring sweeping changes to the number of new ranges being built, let alone increase gun club memberships. The mentorship issue is of critical importance. How many kids have had the benefit of a good coach influencing their lives? Countless numbers, I know. Are the coaches of today the same as the old WW2 vets I grew up with? Don't know. I do know my kids had good coaches, can't speak for others. Don't forget that the average kid in middle school heading to high school has a very competitive school career. He has to get good grades, do sports successfully if he would like a shot at college tuition help. All of that takes time, and money as those of us who had kids in sports programs in school can attest. If there is any downtime, it's spent on video games, which are inexpensive and more entertaining than a fine old rolling block or Ballard. They can recognize an M1 Garand, but they can't afford to buy one. But they get to shoot krauts playing Call of Duty, which is even better. So, what's it all mean? Well, Mike Wolfe elected to close up shop partly because he knew that the customer base who supported him from the start was dwindling in numbers and new hobbyists were not to be found. At least, not enough to support his enterprise. Sad? Yes, very. Especially when you look at the demographics at any gun show. The majority of attendees are older, there's some young folks, but they'll be looking over the black rifles and pistols. A very small number will look at the old stuff, but they're put off by how expensive these arms can be. It's why the high volume of gun sales only affects new firearms and collectible firearms are only driven by investor interest. I'm afraid as more time passes, less people will be interested in single shots. They'll just be a quaint old thing. Like us.
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